Resources2023-05-09T20:56:05+00:00

Privacy News, Updates and Resources

How to Move the Privacy Needle Without Really Trying

November 14th, 2023|

Privacy compliance gets more complex with every passing day. How can you approach privacy holistically while also seeking to address compliance in every jurisdiction in which you do business? Are you concerned about sensitive data? If you're not, you should be. Read more over at the ANA.

It’s 10:00 PM: Do You Know Where Your Pixels Are?

June 28th, 2023|

Now that the new California Privacy Rights Act (CPRA) has long been in effect, it’s time to clean up your pixel game. SafeGuard Privacy CEO and Adtech veteran Richy Glassberg tells why you should keep up your spring cleaning and what you can do to protect your business in this post for AdExchanger.

Talking Privacy at Best of the West

April 27th, 2022|

Sheila Colclasure of Kinesso and Fiona Campbell-Webster of MediaMath join our co-founders Richy Glassberg and Wayne Matus this Wednesday, April 27th at Best of the West to chat about privacy [...]

Thoughts on CNIL: Is the solution really this binary?

January 19th, 2022|

nyob in response to the CNIL ruling: "Long Term Solution. In the long run, there seem to be two options: Either the US adapts baseline protections for foreigners to support their tech industry, or US providers will have to host foreign data outside of the United States." But is that really the case?

French Authority CNIL determines that the use of Google Analytics in the EU violate the GDPR

January 17th, 2022|

The CNIL ordered that a website manager cease using current Google Analytics functionality and only use it if the tool can be reconfigured to stop transfers outside the EU. At the moment, that is not an option. No surprise to anyone who is following Max Schrems, nyob or the Austrian DPA's decision regarding Google Analytics two weeks ago.

Talking Privacy at Best of the West

June 28th, 2021|

Richy Glassberg and Wayne Matus joined Sheila Colclasure, Global Chief Digital Responsibility and Public Policy Officer of Kinesso, and Jules Polonetsky, CEO of Future of Privacy Forum, at Best of the West to share insights on data privacy and compliance.

The Gaping Hole In Marketing Compliance

October 8th, 2020|

By now, many brands have spent enormous resources ensuring internal compliance with the GDPR and CCPA. You — or your agencies — have put systems into place to request, track and store consent of the consumers within whom they engage throughout the digital universe. But are you covered? You’re not if any part of your supply chain — from the DSP, data company, ad network or exchange — isn’t fully also compliant.

Two Frequently Asked Questions About California Privacy

June 30th, 2020|

Recently, two questions are being asked repeatedly about California Privacy Law compliance. 1) Should I wait for the CCPA Regulations to be final before doing any further work? and 2) Is it worth the additional effort now, considering a new California ballot initiative is going to change the law anyway? Here's what we think.

Start accelerating your privacy programs.

Let us show you how to start building your compliance roadmap.